Archives -  2015

2015 Archives

Email Marketing strikes many as old-fashioned.

More fashionable venues like social media and mobile marketing get all the attention, and some people will even try to tell you that email marketing is dead.

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Build trust before you pitch.

Remember, the success of any email marketing program depends on genuinely compelling content. Make sure yours is nicely loaded with cookie content so readers begin to be trained to open everything you send.

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